Marketing Automation

The diffusion of powerful technology platforms makes CRM and Marketing Automation an increasingly effective way to engage with customers. While technology is the catalyst, our certified, multidisciplinary team, will help you plan and orchestrate each step of your processes. From CRM and contact strategy to campaign delivery and Customer Journey design, we use Data Analysis to measure performance and identify areas for improvement. Our Marketing Automation Factory, based on Adobe, Oracle and Salesforce platforms, delivers multilingual and multichannel campaigns across 15 EMEA countries.

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Data Driven Consulting

Big Data is important to many organisations. Turning this data into meaningful and actionable information ensures you obtain value from your data investment. We help our clients analyse, model and visualise data to inform better business decisions. We use a range of technologies and solutions, and partner with many different enterprise solutions to offer the best service to our clients. Our services include:

  • Customer Profiling and Segmentation
  • Customer Data Management
  • Data Visualization and Dashboard
  • Predictive Modeling
  • Performance Analysis

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CRM Strategy

We build Customer Experience models that are proven for today and flexible for the future, improving our clients’ profitability and capacity to develop new service models. The expertise of our multidisciplinary team covers CRM, Digital Strategy, Customer Service and Customer Insight. Our services include:

  • CRM Assessment and Benchmarking
  • Multichannel Contact Strategy
  • Target Operating Model
  • Processes and Customer Journeys
  • Organizational Models
  • Performance Improvement
  • Customer Experience Optimization
  • Technology Scouting and Advisory

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